AGENCY
10 Best Bing Ads Agencies in 2026
Microsoft Advertising (formerly Bing Ads) remains one of the highest-ROI advertising channels for businesses targeting high-income audiences, B2B buyers, and mature demographics. With CPCs averaging 30–60% lower than Google Ads, LinkedIn audience targeting integration, and access to over one billion monthly users across Bing, Yahoo, MSN, and DuckDuckGo.
Quick Comparison Table
| Agency | | Best For | | Core Expertise | | Pricing |
Disruptive Advertising | Enterprise B2B & high-spend brands | Microsoft Ads, CRO, AI bidding, Search/Display | From $5,000/mo |
WebFX | Mid-market & enterprise growth | Microsoft Ads, SEO, CRO, analytics | From $3,000/mo |
Directive Consulting | B2B SaaS & tech companies | Pipeline PPC, CRM attribution, Microsoft Ads | From $8,000/mo |
HawkSEM | Performance-focused brands | ConversionIQ, Microsoft Ads, paid search | From $2,000/mo |
Titan Growth | High-CPC verticals (legal, finance) | TitanBOT AI, competitive intelligence, PPC+SEO | From $3,000/mo |
Logical Position | SMBs & multi-location businesses | Microsoft Ads, lead gen, local PPC | From $1,500/mo |
Upgrow | B2B tech companies | Microsoft Ads Elite Partner, CRO, attribution | From $2,500/mo |
SmartSites | eCommerce & DTC brands | Microsoft Shopping, paid search, feed management | From $1,000/mo |
Thrive Agency | B2B & data-heavy brands | GA4, analytics, Microsoft Ads management | From $1,500/mo |
TripleDart | B2B SaaS & pipeline-focused brands | LinkedIn targeting, Microsoft Ads, CRM integration | From $4,000/mo |
This guide evaluates the 10 best Bing Ads agencies operating in 2026, rated across five dimensions: Services & Expertise, Affordability, Reviews & Reputation, Case Studies & Results, and Communication & Transparency. Whether you are a B2B SaaS company building pipeline, a DTC brand scaling eCommerce revenue, or a local business generating cost-efficient leads from Bing’s high-intent audience, this list helps you find the right partner.
1. Disruptive Advertising
| Best for: Enterprise brands, large eCommerce, and high-competition industries that need data-driven Microsoft Advertising management with advanced CRO, AI bidding, and attribution to drive maximum ROAS.
Disruptive Advertising, founded in 2012 and headquartered in Pleasant Grove, Utah, is one of the most recognized performance marketing agencies in the U.S., managing over $300 million in annual ad spend across Google, Meta, and Microsoft Advertising. Their approach to Bing Ads mirrors the rigor applied to every channel: rigorous account audits, negative keyword elimination, and CRO-backed campaign architecture before scaling investment. On the Microsoft platform, Disruptive leverages the LinkedIn audience data integration to layer professional targeting over intent-based search — a combination that gives B2B and enterprise advertisers a precision advantage unavailable on Google. With 200+ specialists and a proprietary analytics framework, they deliver Microsoft Ads campaigns built to convert, not just to generate clicks.
Services & Expertise
Full Microsoft Ads stack: Search, Shopping, Display, Audience Network, retargeting, CRO, and advanced attribution. LinkedIn targeting integration and AI bid strategy for enterprise accounts.
Affordability
Mid-to-enterprise pricing. Monthly retainers typically start at $5,000 and scale with ad spend. Strong ROI potential but not designed for small budgets.
Reviews & Reputation
300+ five-star Clutch reviews. Named a top PPC agency by Forbes and consistently recognized across industry award lists. Clients praise transparent reporting and strategic depth.
Case Studies & Results
Enterprise clients report 150–200% ROAS improvements post-restructuring. B2B clients see consistent pipeline growth through LinkedIn-layered Microsoft Ads targeting.
Communication & Transparency
Dedicated account managers, weekly performance calls, and real-time dashboards. Clients consistently cite proactive communication as a key differentiator.
2. WebFX
| Best for: Mid-market and enterprise brands seeking a technology-driven Microsoft Advertising partner with deep analytics, proprietary reporting, and a track record of generating billions in client revenue.
WebFX, founded in 1996 and headquartered in Harrisburg, Pennsylvania, is one of the largest full-service digital marketing agencies in North America, having generated over $6 billion in client revenue and secured 7.8 million leads. Their Microsoft Advertising division operates within a broader performance marketing ecosystem, meaning Bing Ads campaigns are built to complement SEO rankings, paid social efforts, and content strategies under a unified attribution model. WebFX’s proprietary technology platform, MarketingCloudFX, provides real-time campaign performance data and revenue tracking — giving clients full visibility into how Microsoft Ads contribute to overall business outcomes. As a Microsoft Advertising partner, WebFX maintains the certifications and platform access needed to execute advanced campaign formats across the Microsoft Search Network and Audience Network.
Services & Expertise
Microsoft Ads (Search, Display, Shopping, Audience Network), SEO, paid social, CRO, email, and content. Strong cross-channel attribution and technology integration.
Affordability
Mid-range pricing starting around $3,000/month. Accessible for mid-market brands. Transparent pricing tiers published on their website.
Reviews & Reputation
Named Inc. 5000 fastest-growing company multiple times. Clutch Top Agency recognition. Clients across 200+ industries with consistent 4.9/5 ratings.
Case Studies & Results
Clients report 20–40% CPC reductions moving spend from Google to Microsoft. eCommerce brands achieve strong ROAS through Shopping feed optimization.
Communication & Transparency
MarketingCloudFX dashboard provides real-time access to campaign data. Dedicated account managers and monthly strategy calls. Clients cite responsive and clear communication.
3. Directive Consulting
| Best for: B2B SaaS and technology companies that need Microsoft Ads campaigns tied directly to pipeline generation, MRR impact, and customer acquisition cost reduction — not surface-level lead metrics.
Directive Consulting, headquartered in Irvine, California, is the dominant PPC agency in the SaaS and B2B technology vertical. On Microsoft Advertising, Directive applies the same Customer Generation methodology used across all channels: replacing traditional lead-volume KPIs with revenue-weighted targets and connecting campaign performance directly to CRM data and sales outcomes. Microsoft Ads represents a particular opportunity for Directive’s B2B clients because of the platform’s LinkedIn audience data integration — enabling targeting by job title, company size, and industry in ways Google cannot replicate. Directive has worked with Snap, Adobe, Calendly, and dozens of Series B through public SaaS companies, with offices across Los Angeles, Austin, Toronto, New York, and Sydney.
Services & Expertise
Microsoft Ads, paid social, SEO, content, and analytics built specifically for SaaS. Unique capability in pipeline attribution, CRM integration, and LTV-based bid optimization.
Affordability
Premium enterprise pricing. Engagements typically begin at $8,000/month. Built for companies with meaningful advertising budgets and clear revenue targets.
Reviews & Reputation
Frequently cited as the #1 B2B SaaS PPC agency globally. Strong Clutch and G2 profiles with consistent 5-star ratings from enterprise technology clients.
Case Studies & Results
Clients report 3–5x pipeline growth within 6 months. LinkedIn targeting layers on Microsoft Ads consistently improve MQL-to-SQL ratios for B2B clients.
Communication & Transparency
Revenue-linked reporting dashboards, dedicated strategists, and monthly executive reviews. Clients praise the strategic depth and revenue-focused framing of all reporting.
4. HawkSEM
| Best for: Performance-focused brands and eCommerce businesses that need rigorous Microsoft Advertising management driven by proprietary conversion intelligence and a relentless focus on revenue over vanity metrics.
HawkSEM, founded in 2006 and headquartered in Los Angeles, California, is a performance marketing agency best known for its proprietary ConversionIQ system — a technology platform that tracks which keywords, audiences, and ad formats actually drive revenue, not just clicks or leads. On Microsoft Advertising, ConversionIQ provides a layer of insight that most agencies cannot replicate: clients can see exactly which Bing campaigns are generating profitable customers and which are consuming budget without impact. HawkSEM manages Microsoft Ads alongside Google, Meta, and LinkedIn campaigns, giving them cross-platform attribution data that informs bidding decisions across all channels. As a Microsoft Advertising partner, they maintain the certifications and account access needed to leverage advanced features across the Search Network and Audience Network.
Services & Expertise
Microsoft Ads, Google Ads, paid social, SEO, CRO, and ConversionIQ analytics. Strong integration of cross-channel data into Microsoft campaign optimization.
Affordability
Mid-range pricing starting around $2,000/month. Transparent pricing model. Strong ROI focus makes higher retainers justifiable for performance-oriented clients.
Reviews & Reputation
Clutch Top Agency recognition. Google Premier Partner and Microsoft Advertising partner status. Clients in SaaS, eCommerce, and legal verticals consistently report strong results.
Case Studies & Results
eCommerce clients achieve 30–60% CPA reductions through ConversionIQ-driven bid optimization. B2B clients see consistent pipeline improvements through intent-based targeting.
Communication & Transparency
ConversionIQ dashboards provide real-time visibility into campaign performance. Dedicated account managers, weekly calls, and proactive optimization recommendations.
5. Titan Growth
| Best for: Brands competing in high-CPC industries — legal, finance, insurance, medical, and real estate — that need a competitive intelligence edge on Microsoft Advertising to bid efficiently and outmaneuver larger advertisers.
Titan Growth, founded in 2007 and headquartered in San Diego, California, holds a patented competitive intelligence technology called TitanBOT — a proprietary AI tool that crawls search results to reverse-engineer competitor bidding strategies, keyword targeting, and ad scheduling. On Microsoft Advertising, this capability delivers a decisive advantage in high-CPC verticals: Titan Growth clients know where competitors are spending, what terms they prioritize, and where gaps exist in the competitive landscape of the Bing Search Network. As a Microsoft Advertising partner with deep specialization in legal, finance, and healthcare campaigns, Titan Growth excels at delivering efficient performance where other agencies find Microsoft campaigns impossible to scale profitably.
Services & Expertise
Microsoft Ads, Google Ads, SEO, paid social, and patented TitanBOT competitive intelligence. Unique capability stack for high-competition Bing environments.
Affordability
Mid-to-upper tier pricing starting around $3,000/month. Premium justified by competitive intelligence capabilities — strongest ROI in high-CPC verticals.
Reviews & Reputation
Google Premier Partner, Microsoft Advertising partner, Clutch Top Agency. Strong reputation in legal and finance verticals where TitanBOT delivers measurable bidding advantages.
Case Studies & Results
Legal clients report 30–50% CPC reductions through competitive bidding insights on Bing. Finance and insurance campaigns achieve consistent ROAS improvements by exploiting competitor gaps.
Communication & Transparency
Regular strategy reviews, TitanBOT competitive reports, and campaign performance dashboards. Clients appreciate the depth of competitive intelligence sharing alongside standard PPC metrics.
6. Logical Position
| Best for: Small businesses, multi-location brands, and service-area companies that need professional Microsoft Advertising management at accessible price points with strong local targeting and lead generation.
Logical Position, founded in 2010 and headquartered in Lake Oswego, Oregon, is a full-service digital marketing agency with a particular strength in Microsoft Advertising for SMBs and multi-location businesses. Their Microsoft Ads team operates with a lead generation focus — building campaigns around local intent keywords, call extensions, and geo-targeted ad scheduling that drives phone calls and form fills from Bing’s high-income, older demographic. As a Microsoft Advertising partner, Logical Position maintains the certifications and platform relationships needed to access advanced features and dedicated support. Their attentive account management model — where every client receives personalized, ongoing attention — has made them one of the most consistently reviewed agencies in the mid-market PPC space.
Services & Expertise
Microsoft Ads, Google Ads, SEO, social ads, and web design. Particular strength in local PPC, multi-location campaign management, and lead generation on the Bing Search Network.
Affordability
Accessible pricing starting around $1,500/month. Strong value for SMBs and growing businesses that need Microsoft Ads quality without enterprise pricing.
Reviews & Reputation
Microsoft Advertising partner with strong Clutch and Google review profiles. Clients consistently praise responsive account management and clear performance reporting.
Case Studies & Results
Multi-location clients report 40–70% lead volume increases through targeted Bing campaigns. Local service businesses achieve consistent CPA reductions within 90 days.
Communication & Transparency
Dedicated account managers, regular performance calls, and transparent reporting dashboards. Clients cite responsiveness and proactive communication as standout qualities.
7. Upgrow
| Best for: B2B tech companies and growth-stage brands that need a Microsoft Advertising Elite Partner with deep technical expertise, full-funnel campaign architecture, and attribution tracking connected to CRM outcomes.
Upgrow, headquartered in San Francisco, California, is a performance marketing agency that has earned Microsoft Advertising Elite Partner status — a designation that provides clients with early access to beta features and elevated platform support unavailable to standard partners. Their Microsoft Ads team builds native campaigns from scratch rather than importing from Google, recognizing that Bing’s search patterns, auction dynamics, and audience demographics require a fundamentally different keyword architecture. With over $100 million in ad spend managed and 100+ clients across eight years of operation, Upgrow has developed a structured methodology for Microsoft Advertising that covers account setup, audience targeting, bid strategy, conversion tracking, and CRM attribution — connecting every Bing click to sales outcomes.
Services & Expertise
Microsoft Ads (Search, Display, Audience Network), Google Ads, paid social, CRO, and attribution. Elite Partner status provides platform advantages unavailable to most agencies.
Affordability
Mid-range pricing starting around $2,500/month. 90-day cancel-without-notice policy reduces commitment risk. Strong transparency on pricing and methodology.
Reviews & Reputation
Microsoft Advertising Elite Partner. Clients report 20–800% sales growth within 90 days. Strong reputation in B2B tech and SaaS verticals.
Case Studies & Results
B2B clients achieve consistent pipeline improvements through native Microsoft campaign architecture. CRM-connected attribution reveals true revenue contribution of Bing ad spend.
Communication & Transparency
Transparent pricing model, dedicated Microsoft Ads strategists, and structured performance reporting. Clients appreciate the direct access to senior strategists rather than account coordinators.
8. SmartSites
| Best for: eCommerce brands with large product catalogs, DTC companies, and multi-location businesses that need expert Microsoft Shopping, Performance Max feed optimization, and strong ROAS delivery on the Bing network.
SmartSites, founded in 2011 in Paramus, New Jersey, is a Microsoft Advertising partner recognized for delivering strong ROAS for eCommerce brands through advanced Shopping feed management and precise audience targeting. Their 200+ person team includes dedicated Microsoft Ads specialists, web designers, and conversion optimization experts who work together on campaigns — ensuring the ad experience extends beyond the click to a fully optimized landing page or product detail page. SmartSites has generated over $100 million in client revenue and maintains one of the most consistent client review profiles in the industry, with a 100% recommendation rate on Clutch across 300+ verified reviews. On Bing, they leverage Microsoft’s lower CPCs and Shopping inventory to deliver incremental revenue for clients already running Google campaigns.
Services & Expertise
Microsoft Shopping, paid search, display, retargeting, web design, and SEO. Particularly strong in product feed optimization and eCommerce account structure for the Bing network.
Affordability
Mid-range pricing with accessible entry points around $1,000/month. Microsoft Advertising partner-level quality at more accessible rates than larger enterprise agencies.
Reviews & Reputation
300+ verified Clutch reviews, 100% recommendation rate. Clients cite consistent ROAS improvements and strong communication as standout qualities across their Microsoft Ads engagements.
Case Studies & Results
eCommerce clients report 30–60% incremental revenue from Microsoft Ads alongside Google campaigns. Multi-location businesses see consistent lead volume increases through targeted Bing search.
Communication & Transparency
Clients consistently praise responsiveness, clear reporting, and proactive communication. Dedicated account managers, weekly updates, and custom analytics dashboards.
9. Thrive Agency
| Best for: B2B, mid-market, and data-driven brands that need rigorous Microsoft Advertising management grounded in analytics, GA4 integration, and multi-touch attribution modeling across the full Bing network.
Thrive Internet Marketing Agency, founded in 2005 in Arlington, Texas, is one of the longest-standing performance marketing agencies in the U.S. Their Microsoft Advertising philosophy centers on analytical precision: every campaign is built on a foundation of deep analytics integration, conversion tracking verification, and attribution modeling before media investment begins. Thrive’s team of 200+ specialists serves clients across franchise, legal, medical, B2B, and eCommerce verticals, with particular strength in multi-location campaign management on the Bing Search Network. Their longevity in the market — two decades of PPC management — gives them an institutional perspective on how Microsoft Advertising has evolved and where platform opportunities currently exist.
Services & Expertise
Microsoft Ads (Search, Display, Shopping, Audience Network), retargeting, analytics, GA4, SEO, and social. Strong technical foundation in tracking and attribution across the Bing network.
Affordability
Mid-range pricing starting around $1,500/month. Good value for the depth of analytics and Microsoft Ads management delivered. Scales reasonably with budget.
Reviews & Reputation
300+ Clutch reviews, 4.9/5 average. Two decades of client trust with consistent recognition in industry PPC and SEO rankings across multiple verticals.
Case Studies & Results
Franchise clients report 50–100% lead volume increases through targeted Bing campaigns. B2B clients achieve consistent CPA reductions through negative keyword optimization and audience layering.
Communication & Transparency
Weekly or bi-weekly reporting cadences, dedicated account managers, and analytics dashboards. Clients cite clear communication and proactive optimization recommendations.
10. TripleDart
| Best for: High-growth B2B SaaS companies and pipeline-focused brands that want to leverage Microsoft Advertising’s exclusive LinkedIn data to target decision-makers by job title, company, and industry.
TripleDart is a performance marketing agency with a distinctive focus: treating Microsoft Advertising not as a cheaper alternative to Google, but as a precision B2B acquisition channel enabled by the platform’s exclusive LinkedIn profile targeting. Their campaigns for B2B clients layer intent-based search with professional audience data — allowing SaaS companies to serve ads on Bing specifically to CFOs, VP of Engineering, or enterprise IT buyers in a way Google cannot replicate. TripleDart integrates CRM systems, including HubSpot and Salesforce, to track which Bing keywords convert into qualified pipeline opportunities rather than just leads — aligning Microsoft Ads performance directly to revenue outcomes. Their Pipeline and ARR-first reporting philosophy gives CMOs and founders clear visibility into Microsoft Advertising’s true contribution to business growth.
Services & Expertise
Microsoft Ads with LinkedIn targeting, Google Ads, paid social, CRM integration, and pipeline attribution. Specialized B2B SaaS focus with deep Microsoft Audience Network expertise.
Affordability
Mid-range pricing starting around $4,000/month. Positioned for growth-stage and mature B2B companies with clear acquisition goals and meaningful ad spend.
Reviews & Reputation
Strong reputation in B2B SaaS and technology verticals. Clients consistently highlight transparency, strategic clarity, and the ability to deliver qualified pipeline through Microsoft Ads.
Case Studies & Results
B2B SaaS clients report significant pipeline growth through LinkedIn-layered Microsoft Advertising campaigns. CRM-connected attribution reveals revenue impact well beyond surface-level lead metrics.
Communication & Transparency
Pipeline and ARR-focused reporting gives clients clear visibility into Microsoft Ads revenue contribution. Regular strategy calls and CRM-integrated dashboards align campaign performance with business outcomes.
How to Choose the Right Bing Ads Agency
Start with Best For — match the description to your business stage, category, and primary acquisition goal before anything else.
Then check Core Expertise against the specific Microsoft Advertising capability you actually need: LinkedIn audience targeting, Shopping feed optimization, B2B pipeline attribution, or local lead generation. These are distinct skill sets, and not every agency excels at all of them.
Use Pricing as your floor, not your ceiling — final retainers always depend on ad spend volume, scope of service, and market complexity. Monthly retainers suit brands needing ongoing optimization and content iteration; project-based fees suit defined campaign launches or account audits.
About the author, Bill Nash
Bill Nash is the CMO of Marketing LTB with over a decade of experience, he has driven growth for Fortune 500 companies and startups through data-driven campaigns and advanced marketing technologies. He has written over 400 pieces of content about marketing, covering topics like marketing tips, guides, AI in advertising, advanced PPC strategies, conversion optimization, and others.