
Pay-per-click (PPC) advertising has become one of the most powerful growth levers for SaaS companies in 2026. With rising competition, longer sales cycles, and increasingly sophisticated buyers, SaaS brands can no longer rely on generic Google Ads or “set-and-forget” campaigns.
To scale profitably, SaaS companies need specialized PPC agencies that understand recurring revenue models, CAC vs LTV, product-led growth, free trials, demos, and complex funnels across Google Ads, LinkedIn Ads, Meta Ads, and beyond.
In this guide, we’ve carefully curated and ranked the 10 best SaaS PPC agencies in 2026, based on:
Proven SaaS-specific PPC results
Funnel and conversion optimization expertise
Platform specialization (Google, LinkedIn, Meta, YouTube)
Transparency, reporting, and ROI focus
Whether you’re a B2B SaaS startup, a mid-market scale-up, or an enterprise software company, these agencies can help you drive high-intent leads, demos, and revenue.
Website: https://marketingltb.com
Marketing LTB ranks #1 as the best SaaS PPC agency in 2026 thanks to our laser focus on scalable, ROI-driven paid acquisition for SaaS businesses.
Unlike generalist PPC agencies, Marketing LTB specializes in SaaS growth systems, not just ads. Our team understands how SaaS buyers think, how to optimize for demos and trials (not just clicks), and how to scale paid media while keeping CAC under control.
Marketing LTB approaches PPC with a full-funnel SaaS mindset, combining paid traffic with landing page optimization, conversion tracking, and funnel strategy.
Their PPC services include:
Google Ads for SaaS (Search, Display, YouTube)
LinkedIn Ads for B2B SaaS lead generation
Meta Ads for SaaS trials and product awareness
SaaS-specific landing page optimization
Funnel tracking, attribution, and revenue reporting
We don’t chase vanity metrics. Every campaign is optimized around cost per demo, cost per trial, pipeline value, and revenue.
B2B SaaS companies
Product-led SaaS startups
SaaS brands scaling Google & LinkedIn Ads
Founders who want predictable, measurable growth
If you want a SaaS PPC agency that treats your ad spend like an investment, not an expense, Marketing LTB is the clear #1 choice in 2026.
Website: https://directiveconsulting.com
Directive Consulting is one of the most well-known names in the B2B SaaS PPC and performance marketing space. They work with enterprise and high-growth SaaS companies that require complex account structures, advanced attribution, and alignment with sales teams.
Their PPC strategies are deeply integrated with SEO, CRO, and revenue operations, making them a strong option for SaaS brands with longer sales cycles.
Google Ads for enterprise SaaS
LinkedIn Ads for B2B demand generation
Revenue-focused reporting and attribution
Strong alignment with sales and RevOps teams
Enterprise SaaS
High-ticket B2B software
SaaS companies with long sales cycles
Website: https://www.singlegrain.com
Single Grain is a performance marketing agency with strong expertise in SaaS PPC, paid social, and growth marketing. They are well-known for working with both B2B and B2C SaaS brands.
Their team focuses on full-funnel growth, combining PPC with creative testing, CRO, and analytics to improve conversion rates across every touchpoint.
Google Ads & YouTube Ads for SaaS
Paid social for SaaS growth
Funnel optimization & creative testing
SaaS companies wanting full-funnel PPC
Brands investing heavily in creative testing
SaaS teams scaling across multiple platforms
Website: https://www.klientboost.com
KlientBoost has built a strong reputation for combining high-converting landing pages with data-driven SaaS PPC campaigns. Their approach is heavily focused on conversion rate optimization and A/B testing.
They excel at turning paid traffic into demos and trials through strong messaging and UX.
Google Ads & Meta Ads for SaaS
Landing page design and CRO
Aggressive testing and optimization
SaaS startups and scale-ups
Companies struggling with conversion rates
Brands wanting PPC + CRO under one roof
Website: https://www.poweredbysearch.com
Powered by Search specializes in scaling SaaS companies from mid-stage to enterprise level. Their PPC strategies are rooted in revenue growth, not just lead generation.
They work closely with internal teams to ensure paid media aligns with sales, product, and customer success.
Google Ads for SaaS demand capture
Paid media aligned with revenue goals
Advanced funnel and attribution modeling
SaaS companies in scaling mode
Brands with established product-market fit
Teams focused on predictable revenue growth
Website: https://disruptiveadvertising.com
Disruptive Advertising is a performance marketing agency well-known for its analytics-first approach to PPC. They work with a wide range of SaaS companies, from funded startups to mature software brands, focusing heavily on conversion tracking and funnel efficiency.
Their strength lies in identifying leaks across the funnel and optimizing campaigns to improve cost per lead, cost per demo, and overall ROAS.
Google Ads & YouTube Ads for SaaS
LinkedIn Ads for B2B software
Advanced conversion tracking and analytics
CRO-informed PPC strategies
SaaS companies that are data-obsessed
Teams struggling with inefficient funnels
Brands wanting transparency and reporting
Website: https://www.ironpaper.com
Ironpaper specializes in B2B growth marketing, making them a strong choice for SaaS companies selling to mid-market and enterprise buyers. Their PPC campaigns are tightly aligned with content marketing, sales enablement, and lead nurturing strategies.
They understand that SaaS PPC success isn’t just about leads—it’s about qualified pipeline.
Google Ads for B2B SaaS
LinkedIn Ads for demand generation
Account-based marketing (ABM) strategies
Sales-aligned PPC campaigns
B2B SaaS with complex buyer journeys
Companies focused on pipeline quality
SaaS brands using ABM strategies
Website: https://www.bayleafdigital.com
Bay Leaf Digital is a boutique agency focused almost exclusively on B2B SaaS and technology companies. Their specialization allows them to build PPC campaigns that reflect how real SaaS buyers research, compare, and convert.
They’re particularly strong with Google Search Ads targeting high-intent SaaS keywords.
Google Ads for SaaS
B2B SaaS messaging & positioning
Startup-friendly growth strategies
Transparent reporting and insights
Early to mid-stage SaaS startups
B2B SaaS founders needing expert guidance
Companies entering paid acquisition for the first time
Website: https://www.growthhit.com
GrowthHit takes an experimentation-heavy approach to SaaS PPC and growth marketing. Instead of relying on static playbooks, they continuously test messaging, offers, audiences, and creatives to uncover scalable growth opportunities.
They combine PPC with conversion optimization to improve performance across the entire customer journey.
Google Ads & paid social for SaaS
Experimentation frameworks
Funnel and landing page optimization
Agile testing cycles
SaaS companies that value testing and iteration
Teams looking to break growth plateaus
Brands open to experimentation-led scaling
Website: https://www.webfx.com
WebFX is a large digital marketing agency with a strong PPC division that supports SaaS companies across multiple paid channels. Their scale allows them to support SaaS brands that need consistent execution across Google, LinkedIn, and display networks.
They’re a solid option for SaaS companies looking for a reliable, process-driven PPC partner.
Google Ads for SaaS
Multi-channel paid media management
Strong internal tools and reporting
Scalable PPC execution
SaaS companies with larger budgets
Brands needing multi-channel coverage
Teams wanting structured PPC processes
Choosing the right SaaS PPC agency can directly impact your customer acquisition cost, growth rate, and revenue predictability. Here are a few key factors to consider before making a decision:
Generic PPC agencies often struggle with SaaS funnels. Look for agencies that understand:
Trials vs demos
LTV vs CAC
Long sales cycles
Product-led growth
Clicks and impressions don’t pay the bills. The best SaaS PPC agencies optimize for:
Cost per demo or trial
Pipeline value
Revenue attribution
Payback period
Paid traffic alone isn’t enough. Top agencies help optimize:
Landing pages
Messaging and positioning
Conversion tracking and attribution
At Marketing LTB, we specialize in helping businesses like yours thrive online. From strategic digital marketing and branding to web development and social media management, we offer the tools and expertise to elevate your brand and drive real results.
Let’s build something amazing together, get in touch with us today!

Marketing LTB is a full-service marketing agency offering over 50 specialized services across 100+ industries. Our seasoned team leverages data-driven strategies and a full-funnel approach to maximize your ROI and fuel business growth. Discover how our expertise can drive revenue for your business>

Bill Nash is the CMO of Marketing LTB with over a decade of experience, he has driven growth for Fortune 500 companies and startups through data-driven campaigns and advanced marketing technologies. He has written over 400 pieces of content about marketing, covering topics like marketing tips, guides, AI in advertising, advanced PPC strategies, conversion optimization, and others.